Cinema is a multidimensional art that can affect our nervous and physiological structure. studies show that various parts of the brain, including imitation and follow-up, are activated when watching a movie and basic concepts stick to consumer’s mind. Neurocinema with a combination of humanities with sound, image, actor, words and … help to produce the most effective scenes and also, by measuring the physiological and neuronal response from the audience, determines which scene of the film is more attractive, which dialogs are lasting? and how the name of the movie will decode the brain of the audience.