Not long ago, a professor of clinical neuroscience at Cambridge University, Professor Barbara Sahakian, studied on high-risk behaviors and their relationship with entrepreneurship.

Scientists and especially the general public, always considered risky behaviors as something negative and related it to issues such as drug abuse, uncontrollable ethical and sexual issues, and even madness. But today, research and developments in the neurology, it has become clear that the entrepreneurship requires some kind of risk taking and risky behaviors. According to Sahakian, it seems that entrepreneurs have a highly adaptable form of risk behavior; they are able to make positive and desirable results from stressful decisions.

In order to prove this claim, Sahakyan brought a group of 35 active business people. All of these people were about fifty years old and their intelligence test scores were similar, But half of the group entrepreneurs, those who had launched at least two businesses, the other half.

 He conducted two psychological tests of his subjects, he first test evaluated the term “cold decision”; the cold decision is a logical choice which information and data are important, and emotions do not play a role.

But the second test was warm decision-making or decision-making process in dealing with risk, which emotions are always a decisive factor. According to Sahakian, “when a manager design a new branch of a company, it is actually making a cold decision, but when it comes to making decision for risky and large investments, this decision will be warm and emotional.

The results were interesting. While the two groups scored equal points in cold decision-making, the results differed in the case of hot decision-making processes. The managers were more conservative. Entrepreneurs more tend to risk and invest which Which looks a bit unusual for the 50s.

According to Sahakyan: as we get older, we are less willing to take risks, But entrepreneurs are exception. They take risks like a 20-year-old young person and make high-risk decisions.

In present situation and dominant atmosphere of turbulent markets and the economic downturn in the world and when most business managers need some kind of entrepreneurial spirit to advance, this question will come up? Can we train our brain in a direction that is more risky when faced with emotional decisions? Basically, is it possible to change average managers into innovative entrepreneur practical?

Professor Sahakyan says, “This is a big question, but nobody still has a definite answer. Dopamine is in the core of our sexuality and vital needs, and it creates the motive for doing anything in us. Even many people believe that dopamine is responsible for love and emotion. This mechanism has been in the center of the brain rewards for thousands of years and has not changed.

Shopping, overeating and interest in high-fat and fatty foods and other activities also stimulates dopamine.

For example, it has been observed that the anti-Parkinson-al-Dupa drug, which increased the level of dopamine, sometimes caused patients to addiction to gambling. Interestingly, research from the University of Leeds revealed that the mouse lose its fear about its enemy “cat” in high level of dopamine.