Superior brands in the minds of customers have certain meanings and concepts that are reminded of the meaning of their meaning in consumers’ minds and by recalling their names their meaning come in consumer’s minds. Also, the brand’s capacity can be more effective in expanding products and services in consumer’s minds. Neurobranding with help of cognitive neuroscience and recognizes neuronal and biometric responses of human behavior and function, has been discovered Unconscious relationships with individual identities and consumer values. Designing a brand, logo, images, icons, and using colors and fonts are all studied and it has done some actions in order to remain in the mind, encourage the customer to buy and keep the value of the products.